Butler and Jordan Are Crockett and Tubbs in Miami Vice ’85Doosra trailer: Anil Kapoor and Rohit Sharma are already soldFlags of Our Fathers at 20: How Eastwood Recreated Iwo JimaSibling stories that actually feel like familyHansal Mehta begins filming Prime Video's small-town heroin drama9 Things You Didn't Know About Jack Reacher: Never Go BackButler and Jordan Are Crockett and Tubbs in Miami Vice ’85Doosra trailer: Anil Kapoor and Rohit Sharma are already soldFlags of Our Fathers at 20: How Eastwood Recreated Iwo JimaSibling stories that actually feel like familyHansal Mehta begins filming Prime Video's small-town heroin drama9 Things You Didn't Know About Jack Reacher: Never Go Back

Vicky Kaushal’s Love & War first look brings the edge

Vicky Kaushal's Love & War poster shows a cigarette, a lighter and an intense gaze, adding a darker edge ahead of the film's Jan 21, 2027 release.

Vicky Kaushal’s Love & War first look brings the edge
Bollywood26 Sep 2026
ScreeningSeptember 26, 2026 Running time3 min read ReviewerFilmybuff Desk

Vicky Kaushal enters Bhansali’s frame

Sanjay Leela Bhansali’s Love & War has been revealing its world one poster at a time. After first-look images for Ranbir Kapoor and Alia Bhatt had already arrived, the film’s third key poster is now out. Vicky Kaushal is shown holding a cigarette and a lighter, looking straight into the lens with a controlled stare. The effect is deliberately unpolished and intense: this does not look like a soft romantic lead.

The poster is doing several jobs at once. The prop, the styling and the unflinching expression suggest a character with an edge, while the framing keeps everything minimal. It is a small reminder of how much a Bhansali frame can communicate before a single line of dialogue is heard.

A first-look poster can also reset how an actor is seen. Kaushal has often moved between vulnerability and physicality on screen, but this image leans almost entirely into control and stillness. The gaze does not plead or invite; it just holds. That single impression already sets expectations for the kind of man he might play in Bhansali’s universe.

Three looks, three different registers

The broader reveal has been structured to keep each actor distinct. Ranbir Kapoor and Alia Bhatt were introduced earlier with their own body language and tone. Vicky Kaushal’s image now adds something colder and sharper to the canvas. For audiences, that contrast is useful: it implies the three characters are coming from very different emotional places, which is exactly what you want from a film titled Love & War.

  • The stars: Ranbir Kapoor, Alia Bhatt and Vicky Kaushal share a Bhansali frame for the first time.
  • The reveal: Vicky Kaushal’s poster shows a cigarette, a lighter and an intense gaze.
  • The release: The film opens worldwide on January 21, 2027, in Hindi, Tamil and Telugu.

Until a teaser or trailer arrives, the three posters are the main event. They are not matching images; they are separate character statements. That creative choice turns a routine poster drop into a way of expanding the film’s world.

What the release tells us

The multilingual plan is also worth noting. Hindi, Tamil and Telugu releases signal that the film is aiming wider than a single-language audience. For movie lovers, that means the promotional campaign could develop differently in each market, even if the first-look rollout currently feels like one unified Bollywood moment.

For fans tracking the film, place the three images next to one another. The visual distance between them is the real story so far. Where Ranbir and Alia’s posters carry one set of cues, Vicky’s image introduces a different risk level. If the trailer follows that thread, Love & War could be less interested in romance than in the cost of wanting something from another person.

Source: bollywoodHungama.com

FD
Filmybuff Desk

Writes for Filmybuff. Buys tickets.

Have your say